Privacy Policy

Our Commitment to Your Privacy

At Purple Wave Creative, we believe in building relationships based on trust and transparency. Just as we help you create authentic connections with your audience, we’re committed to being straightforward about how we collect, use, and protect your information.

This Privacy Policy reflects our values as a boutique digital marketing agency. We’ve written it in clear, accessible language because we believe privacy policies should actually be readable by real humans.

What Information We Collect

Information You Provide to Us

When you connect with Purple Wave Creative, you might share:

  • Contact information – Your name, email address, phone number, and business details when you reach out through our contact form, subscribe to our newsletter, or engage with us for services
  • Project details – Information related to your business, goals, and specific marketing needs when we collaborate on projects
  • Payment information – Billing details when you engage our services (though we never store complete credit card information on our servers)
  • Communication history – Records of our conversations via email, calls, or meetings to ensure we’re providing consistent service

Information Collected Automatically

When you visit our website, some information is collected automatically:

  • Usage data – Pages visited, time spent on our site, and how you found us
  • Device information – Browser type, operating system, and device type
  • Location data – General geographic location based on IP address
  • Cookies and similar technologies – Small text files that help us understand how visitors use our site (more on this below)

How We Use Your Information

We use your information purposefully to:

  • Provide the services you’ve requested
  • Communicate with you about your projects
  • Send the newsletter or resources you’ve subscribed to
  • Improve our website and services based on user behavior
  • Ensure the security and proper functioning of our website
  • Comply with legal obligations

We don’t use your information to:

  • Sell or rent to third parties
  • Create marketing profiles without your knowledge
  • Make automated decisions that significantly affect you without human review

Cookies help us deliver a better website experience. We use them to:

  • Remember your preferences
  • Understand how our site is being used
  • Allow essential website functions

You can control cookies through your browser settings or our cookie consent tool. Rejecting non-essential cookies won’t limit your access to our content, though some features might not work as smoothly.

Who We Share Information With

We’re selective about sharing your information. We may share with:

  • Service providers – Trusted partners who help us deliver services (email platforms, analytics tools, project management systems)
  • Legal requirements – When required by law, court order, or to protect our rights

We ensure these partners maintain appropriate security standards, and we limit sharing to what’s necessary.

How We Protect Your Information

Your trust matters to us. We implement security measures including:

  • Encryption of sensitive information
  • Regular security assessments
  • Access controls for our team members
  • Secure backup systems

While no online service is 100% secure, we continuously work to protect your information and maintain your trust.

Your Privacy Choices

You have control over your information. You can:

  • Access or update your information – Contact us to review or modify what we have
  • Unsubscribe from communications – Every marketing email includes an unsubscribe link
  • Request deletion – Ask us to remove your information from our systems
  • Limit cookies – Manage cookie preferences through your browser or our site settings

To exercise these rights, email us at hello@purplewavecreative.com or use our contact form.

About Children’s Privacy

Our services are designed for businesses and professionals, not children. We don’t knowingly collect information from anyone under 18. If we learn we have collected information from a child, we’ll promptly delete it.

International Data Considerations

If you’re outside the United States, please be aware that your information may be transferred to, stored, and processed in the U.S., where our servers are located. By using our services, you consent to the transfer of information to countries which may have different data protection rules than your country.

Changes to This Policy

As our services evolve, our privacy practices might too. We’ll notify you of significant changes through:

  • A notice on our website
  • An email to subscribers
  • An update to the “Last Updated” date below

Contact Us About Privacy

We genuinely want to hear your questions or concerns about privacy. Reach out to us at:

Email: hello@purplewavecreative.com
Phone: 231-333-4590

Our team (not a robot) will respond within 2 business days.

Last Updated: April 4, 2025

This privacy policy reflects our commitment to transparency and respect for your information. It’s part of our broader vision of creating remarkable, tribe-building marketing that challenges conventional approaches.