Sponsorship package ideas for conferences and golf outings
How to build sponsorship packages sponsors actually buy: tiered package ideas for conferences and golf outings, what to include at each level and how to price them.
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Charity golf tournament planning: how to raise more than you spend
How to plan a charity golf tournament that actually raises money: where the money comes from, ten add-on revenue ideas, keeping costs down and telling people what they funded.
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Corporate golf outing planning: a guide for client and team outings
How to plan a corporate golf outing that builds client relationships: setting the goal, the invite list, pairings, non-golfers, gifts and the follow-up most companies skip.
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How to promote a golf outing and fill every foursome
A golf outing marketing checklist: who to ask first, when to send what, how sponsors fill foursomes for you and what to do with single golfers.
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Event promotion ideas that actually fill the room
Fifteen event promotion ideas from 25 years of running conferences and golf outings, plus the week-by-week timeline we use to sell them out.
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Golf outing planning checklist: a month-by-month guide
A month-by-month golf outing planning checklist, from booking the course to the thank-you email, plus a sample run of show for a 9 a.m. shotgun.
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The Night Coach Ditka Knew My Name
I walked a lot of groups into Ditka’s in downtown Chicago. One night the Coach stopped me in front of all of them. Here’s what that moment taught me about planning group dinners.
