New member welcome email series: five emails for the first 60 days
A five-email welcome series for new association, chapter and chamber members: when to send each one, what it should do, and short templates you can copy.
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Chamber of commerce website must-haves: what members and visitors actually use
The chamber of commerce website must-haves: a business directory people actually search, an events calendar, a clear join page, ribbon cuttings and news, visitor info and one member login.
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Sponsorship prospectus template: what to put in it and how to make it sell
A fill-in sponsorship prospectus template for associations, chapters and chambers: the audience numbers to include, how to lay out your levels, deliverables and deadlines, and how to make saying yes easy.
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Lapsed member win-back campaign: a four-touch sequence with templates
A lapsed member win-back campaign for associations and chambers: a four-touch sequence, short email templates, who should send them, what to offer and how to track results.
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An association email calendar for the whole year
A month-by-month association email calendar covering renewals, events, sponsor recruitment, board elections and the year-end recap, plus how often to send and how to fill it.
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Member portals: what members actually use (and what they ignore)
What belongs in an association member portal: renewals, receipts, event registrations, directory profiles and documents. Plus what members ignore, and how to make logging in painless.
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Member newsletter ideas: what to put in every issue
Member newsletter ideas for associations, chapters and chambers: a repeatable five-part structure, 30 ideas to fill it, and how to pick a send day and stick to it.
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Choosing a website platform for your association: the questions that matter more than features
How to choose a website platform for an association, chapter or chamber: site builders vs membership platforms vs WordPress vs custom, and the eight questions to ask before your board signs anything.
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Association website examples: what the best ones share
What great association websites have in common: the home page, events, join and renew, directory, member login and more, with good and weak examples of each so you can grade your own site.
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Officer transition checklist: hand over the keys without losing anything
A practical officer transition checklist for associations, chapters and chambers: passwords, bank signers, domain ownership, state filings, insurance, vendor contracts and the handoff meeting.