How to grow chamber of commerce membership: retention first, a real prospect list, ambassadors, guest passes at events, a join page that works and follow-up that doesn’t drop the ball.
A list of chamber of commerce membership benefits, which ones members actually use, and how to present them on your join page so more local businesses say yes.
A simple annual report template for associations, chapters and chambers: the sections to include, a fill-in template, how long it should be and how to make it look like it belongs to your organization.
How to set up committees in a small association, chapter or chamber: standing vs ad hoc, which committees you actually need, a simple charter template, choosing chairs and reporting to the board.
A sponsor fulfillment checklist for associations, chambers and event planners: how to track every deliverable per sponsor, and a post-event recap report template that makes renewal easy.
A bank of membership survey questions for associations, chapters and chambers, sorted by section, plus how to keep the annual survey short and what to do with the answers.
Practical member engagement ideas for small and volunteer-run associations, chapters and chambers, sorted from five-minute wins to bigger projects, plus how to tell which ones are working.
How to set up membership tiers for an association or chamber: the common structures, how many levels to offer, company memberships with seats, and a simple way to set prices.
How to write a member value proposition for your association or chamber: a fill-in formula, before-and-after examples, and where to use it so prospects and renewing members both hear it.
Current email open rate and click rate benchmarks for nonprofits and membership organizations from Mailchimp, Constant Contact and MailerLite, why open rates are inflated, and what to track instead.