A Boutique Digital Marketing Agency That Does Things Differently
You don't need a massive agency with layers of account managers. You need a small team that actually knows your business, answers when you call, and delivers work that moves the needle.
That's us.
Why Boutique Works Better
Big agencies love to talk about their "full-service capabilities" and "dedicated teams." What they don't mention is that you'll get sold by a senior partner and handed off to whoever's available—usually someone learning on your dime.
We do things differently.
We stay small on purpose. As a boutique digital marketing agency, we're not trying to be everything to everyone. We take on the clients we can actually serve well, which means you get real attention—not a ticket number.
We focus on what works. No fluff, no endless strategy meetings, no deliverables designed to justify billable hours. Just focused execution on the things that actually grow your business.
We're honest about fit. If we're not the right partner for what you need, we'll tell you upfront and point you to someone who is. Life's too short for bad-fit client relationships.
The People Behind the Work
We're a small team backed by a network of trusted specialists. When you work with Purple Wave Creative, you know exactly who's handling your marketing—and you can actually reach them when you need to.
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Founder & Strategic DirectorThe one who answers the phone, builds the strategy, and makes sure everything actually gets done. 20+ years of business experience, building websites since 2004, and zero patience for marketing that doesn't deliver results.
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Operations &
Client Success ManagerThe one who keeps projects on track and clients happy. Background in luxury hospitality means she knows how to handle high expectations and deliver.
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Creative Director & Brand StrategistThe design brain who makes brands look as professional as they actually are. 10+ years of experience running her own agency and making small businesses stand out.
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Chief Morale OfficerHandles stress management, snack distribution, and ensures we don't take ourselves too seriously.
How Purple Wave Creative Got Its Name
Let's be honest—most business names start with the frustrating reality that every good URL is already taken. After crossing off a long list of options, Purple Wave Creative was the one that actually meant something.
Purple came from a few places. Seth Godin's "Purple Cow" concept—be the one that stands out in a field of sameness. A nod to Prince, one of the most creative artists who ever lived. And in a politically divided country, purple felt like the right representation of the people in the middle who just want to do good work and take care of their families.
Wave comes from Lake Michigan. There's something about watching waves that clears your head and reminds you what matters. It's about rhythm, presence, and finding the flow that actually works—in life and in business.
Creative is what we do. But it's also how we approach problems—with fresh thinking instead of the same playbook everyone else uses.
So Purple Wave Creative means: stand out, find your rhythm, solve problems creatively.
Not the most exciting origin story, but it's honest – and that's kind of our thing.
Why a Boutique Agency?
The word "boutique" gets thrown around a lot, so let's be clear about what it means here:
It means you're not a number. We don't have hundreds of clients. We have a manageable roster of businesses we genuinely care about helping succeed.
It means senior-level work. The people who build your strategy are the same people who execute it. No handoffs to junior staff, no "learning on your account."
It means flexibility. We're not locked into rigid processes designed for enterprise clients. We adapt to what your business actually needs.
It means we give a damn. Small enough to care, experienced enough to deliver. That's the boutique digital marketing agency difference.
Ready to Work With a Team That Gives a Damn?
No sales pressure. No lengthy discovery calls that go nowhere. Just an honest conversation about whether we're a good fit for what you need.
