Local SEO Services That Put Your Business on the Map
Right now, someone is searching for exactly what you offer. The question is: are they finding you or your competitor?
We're a Michigan SEO company that helps businesses show up where it matters—at the top of local search results.
Invisible Online Is the Same as Not Existing
Here's a hard truth about your business.
You could have the best product, the best service, the best reputation in town—but if you're not showing up when people search, none of that matters. They'll find whoever does show up. And that's who gets the call.
Meanwhile, you're probably:
Buried on page two of Google (aka invisible)
Watching competitors outrank you even though you're better
Getting traffic that doesn't convert because it's the wrong people
Confused about what SEO even means and whether it's worth it
Here's the thing: SEO isn't magic. It's strategy.
When done right, local SEO services put your business in front of people who are actively searching for what you offer—right when they're ready to buy.
That's where we come in.
Why Businesses Choose Purple Wave Creative for SEO
We Focus on Local Results That Matter
Big agencies chase national rankings and vanity metrics. We focus on getting you found by customers in your actual service area—the searches that turn into phone calls and sales.
We Explain What We're Actually Doing
SEO has a reputation for being a black box. We don't hide behind jargon. You'll always know what we're working on, why it matters, and how it's moving the needle.
We're Affordable SEO for Small Business—Without Cutting Corners
You don't need an enterprise budget to rank. We offer affordable SEO for small business owners who want real results without the bloated agency pricing.
SEO Services That Cover Everything
Local SEO
Dominate your local market:
Google Business Profile optimization
Local citation building and cleanup
Review generation strategy
Local keyword targeting
Map pack optimization
When someone searches "near me," you should show up.
On-Page SEO
Make your website speak Google's language:
Keyword research and strategy
Title tags and meta descriptions
Header structure optimization
Content optimization
Internal linking strategy
Every page should be working to rank.
Technical SEO
Fix the stuff under the hood:
Site speed optimization
Mobile responsiveness
Crawl error fixes
Schema markup implementation
Site structure improvements
If Google can't read your site properly, nothing else matters.
Content Strategy
Create content that ranks and converts:
Keyword-driven blog strategy
Service page optimization
Location pages for multi-area businesses
FAQ content that captures searches
Content calendars that build momentum
Content isn't just about volume—it's about strategy.
Link Building
Build authority the right way:
Local link acquisition
Industry-relevant outreach
Directory submissions
Partnership opportunities
Competitor backlink analysis
Quality links from real sites—not spammy shortcuts.
SEO Audits & Strategy
Know where you stand and where to go:
Comprehensive site audits
Competitor analysis
Keyword opportunity research
Prioritized action plans
Ongoing strategy adjustments
Start with clarity, not guesswork.
Reporting & Analytics
See exactly what's working:
Monthly ranking reports
Traffic and conversion tracking
Google Business Profile insights
Clear explanations of the data
Actionable recommendations
Numbers that make sense—not just spreadsheets.
Industries We Serve
SEO isn't one-size-fits-all. Different industries need different approaches.
Here's how we help:
SEO for Nonprofits
Nonprofits and associations deserve to be found too:
Grant and program visibility
Event promotion through search
Donor and member acquisition
Local community reach
Budget-conscious strategies
SEO for nonprofits that respects your resources while expanding your impact.
Local SEO for Real Estate
Real estate is hyper-local—your SEO should be too:
Neighborhood and community pages
Agent personal branding
Listing visibility strategies
"Realtor near me" optimization
Google Business Profile dominance
Local SEO for real estate professionals who want to own their market.
Restaurant SEO Agency
Restaurants live and die by local search:
"Restaurants near me" optimization
Menu and location page strategy
Review management
Google Business Profile optimization
Local event and special promotion
Restaurant SEO agency services that fill tables, not just reports.
Small Business SEO
Small businesses competing with bigger budgets:
Targeted local keywords
Service area optimization
Competitive analysis
ROI-focused strategies
Scalable as you grow
Affordable SEO for small business owners who want to compete—and win.
How We Work Together
1. SEO Audit & Discovery
Before we touch anything, we learn:
Your current rankings and visibility
Technical issues holding you back
Competitor landscape
Keyword opportunities
Your business goals
2. Strategy Development
We build a plan that makes sense:
Prioritized action items
Keyword targeting strategy
Content roadmap
Technical fixes
Timeline and milestones
3. Implementation
We do the work:
On-page optimization
Technical fixes
Content creation
Link building
Local SEO setup
4. Monitor & Optimize
SEO is ongoing—we keep improving:
Monthly reporting
Ranking tracking
Strategy adjustments
New opportunities
Transparent communication
Helpful Guides for Small Businesses
Our Approach to SEO
Results Over Reports
Fancy reports don't pay your bills. We focus on rankings, traffic, and conversions that actually impact your business.
White Hat Only
No shortcuts, no shady tactics. We build sustainable rankings that don't disappear with the next algorithm update.
Long Game Thinking
SEO takes time. We're honest about timelines and focused on building lasting visibility—not quick wins that fade.
Michigan SEO Company—With National Reach
We're based in Michigan, working with businesses across the state—Traverse City, Grand Rapids, Detroit, Lansing, and everywhere in between.
But great SEO isn't limited by geography. We work with clients nationwide who value local SEO services done right.
Michigan roots. National reach. Rankings that matter.
Dr. Lia Gaggino, MD - Pediatrician - Kalamazoo, MI
“Michael was the guru I was searching for.
He kindly respected my incredible lack of knowledge, walked me through problem solving or just solved the issue for me.”
Is Purple Wave Creative Right for Your SEO?
We work best with businesses that:
Want to be found by local customers
Understand SEO is a long-term investment
Value transparency and communication
Are tired of agencies that don't explain anything
Need results, not just activity
We help:
Small businesses ready to compete online
Nonprofits and associations expanding their reach
Real estate professionals dominating their market
Restaurants filling tables through search
Anyone serious about being found
Not sure if we're the right fit? Let's have an honest conversation.
Ready to Stop Being Invisible?
Someone is searching for what you offer right now. Let's make sure they find you—not your competitor.
Let's talk about how Purple Wave Creative can get your business ranking where it matters.
