Terms and Conditions

Welcome to Purple Wave Creative

These Terms and Conditions represent our working agreement with you. We’ve written them in plain language because we believe in being clear and straightforward—just like in our marketing approach.

By using our website or services, you’re agreeing to these terms. Please read them carefully, and reach out if you have any questions.

Who We Are

Purple Wave Creative is a boutique digital marketing agency specializing in serving associations, event companies, and independent real estate professionals. We create remarkable, tribe-building marketing that challenges conventions while delivering measurable results.

Using Our Website

Website Content

All content on our website—including text, images, logos, designs, and downloadable resources—is owned by Purple Wave Creative and protected by copyright and intellectual property laws. You’re welcome to:

  • Browse our content for personal and informational purposes
  • Share our blog posts and resources with proper attribution
  • Reference our ideas (we love when they spark creativity!)

You may not:

  • Reproduce, distribute, or modify our content for commercial purposes without permission
  • Use our content in a way that suggests partnership or endorsement without written agreement
  • Scrape, data-mine, or automatically collect information from our site

Your Account

Some portions of our site may require registration. If you create an account:

  • You’re responsible for maintaining the confidentiality of your login details
  • You agree to provide accurate information and keep it updated
  • You accept responsibility for all activities that occur under your account

We reserve the right to terminate accounts that violate these terms or remain inactive for extended periods.

Our Services

Service Agreements

Our full client services are governed by separate, detailed agreements that we’ll provide before beginning any project. These Terms and Conditions provide general guidelines, but specific project terms, deliverables, and payment schedules will be outlined in your customized service agreement.

Our Commitment

When you work with us, we commit to:

  • Providing professional services with the care and skill you’d expect from specialists in our field
  • Communicating clearly and promptly throughout our partnership
  • Respecting deadlines and budgets as outlined in our service agreements
  • Maintaining confidentiality regarding your business information

Your Role

For a successful partnership, we ask that you:

  • Provide timely feedback and necessary materials as outlined in our agreements
  • Grant us the access needed to perform our services effectively
  • Use our deliverables in accordance with our agreements
  • Pay for services as scheduled in our contracts

Payment Terms

General Pricing

Our pricing structure is outlined in our service proposals and agreements. We typically work on:

  • Project-based fees for defined deliverables
  • Monthly retainers for ongoing services
  • Hourly rates for consulting or additional work outside defined scope

Payment Process

Unless otherwise specified in your service agreement:

  • Invoices are due within 15 days of receipt
  • We accept major credit cards and bank transfers
  • Late payments may incur fees and/or service interruption
  • Project work typically requires a deposit before we begin

Intellectual Property

Your Content

You retain ownership of your original content that you provide to us (your business information, logos, proprietary content, etc.).

By working with us, you grant us a license to use this content for the purpose of delivering our services to you. Unless we agree otherwise, we won’t use your proprietary content for any other purpose.

Our Deliverables

The ownership of marketing materials, designs, and content we create is specified in your service agreement. Typically:

  • Upon final payment, you receive rights to use the final deliverables as outlined in our agreement
  • We retain ownership of preliminary designs and concepts not selected for final use
  • We maintain the right to showcase our work for Purple Wave Creative in our portfolio
  • Custom arrangements can be made for exclusive or expanded rights

Third-Party Materials

Some projects may incorporate third-party elements (stock photos, fonts, software, etc.). Rights to these elements are subject to their respective licenses, which we’ll disclose to you.

Limitation of Liability

While we strive for excellence in everything we do, we need to include some standard protections:

  • Our services are provided “as is” without warranties of any kind, either express or implied
  • We’re not liable for damages arising from the use of our website or services, including but not limited to direct, indirect, incidental, or consequential damages
  • Our maximum liability is limited to the amount you paid for the services directly related to the cause of liability
  • These limitations don’t apply to liabilities that cannot be excluded by law

Indemnification

You agree to defend, indemnify, and hold harmless Purple Wave Creative and our team from claims, damages, and expenses (including reasonable attorney fees) arising from:

  • Your use of our website or services
  • Your violation of these Terms
  • Content you provide to us that infringes on others’ rights

Changes to These Terms

We may update these Terms to reflect changes in our practices or for legal, operational, or regulatory reasons. When we make significant changes, we’ll:

  • Post a notice on our website
  • Update the “Last Updated” date at the bottom of this page
  • For material changes, notify clients with active service agreements directly

Termination

Either party may terminate the relationship:

  • As outlined in your specific service agreement
  • If the other party breaches these Terms and fails to remedy within 30 days
  • By mutual agreement

Upon termination, you’ll remain responsible for payment of any services already rendered.

Governing Law

These Terms are governed by the laws of Michigan, without regard to its conflict of law provisions. Any disputes will be resolved in the courts of Michigan.

Severability

If any provision of these Terms is found to be unenforceable, that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions will remain in full effect.

Entire Agreement

These Terms, together with your specific service agreement (if applicable) and our Privacy Policy, constitute the entire agreement between you and Purple Wave Creative regarding our website and services.

Contact Us

If you have questions about these Terms, we’re here to help. Please contact us at:

Email: hello@purplewavecreative.com
Phone: 231-333-4590

Last Updated: April 4, 2025

Purple Wave Creative is committed to building authentic relationships with our clients and community. These Terms reflect our approach to doing business: clear, fair, and focused on creating remarkable results together.